Managing the Digital Enterprise

Welcome to Managing the Digital Enterprise®, an open educational resource that surveys the opportunities and challenges managers face in an increasingly digital world.

e-commerce, electronic commerce, e-business, electronic business, web analytics, business models, digital automata, auctions, dynamic pricing, channel conflict, trust, data privacy, Internet privacy, computer security, network security, intellectual property, digital copyright, internet governance, web ethics, open courseware, online commerce, business method patents, modelos de negocio, modèles d''affaires