Qualitative
fieldwork hub!

We conveyed the right people to the right place at the right time.

We cover UAE, Saudi Arabia, Qatar, Oman, Kuwait & Egypt.

Your Partner

BMR, founded in 2012, fills the gap in the market as a specialized qualitative fieldwork agency, offering faster project turnaround and a single point of contact. Although we have grown significantly, our commitment to providing the highest-quality service associated with smaller companies remains unwavering. Building solid relationships is integral to our business, and we strive to foster connections with all stakeholders, including clients, recruiters, and employees. Our straightforward approach is a point of pride, and we are fearless in communicating when a job may not be feasible. However, we do not simply reject clients’ requests but collaborate with them to explore alternative solutions. Our honesty and superior recruitment standards are what draw clients back to us. We serve diverse clients, including research agencies, service design agencies, advertising agencies, independent researchers, and corporate entities

Our Methods

Focus Groups

We facilitate engaging online and offline focus groups for clients, utilizing cutting-edge technology for virtual sessions and providing comfortable spaces for in-person discussions. Our professional moderation ensures insightful qualitative insights.

In-Depth Interview

Our expertise extends to facilitating in-depth client interviews, encompassing online and offline settings, and catering to B2B and B2C contexts. We ensure a seamless process for gathering qualitative data and deriving valuable insights.

Ethnography

Our expertise lies in facilitating immersive ethnographic research for clients, capturing real-time pictures and videos that provide a visual narrative, enriching insights, and providing a holistic knowledge of participants' experiences and environments.

Online Community Or Panel

We excel in facilitating tailored online communities or panels for clients, with meticulous recruitment strategies that ensure the active participation of participants aligned with specific criteria for valuable qualitative research initiatives.

Shopnography

With our proficiency in online and offline shopnographies, we enable immersive experiences for clients, enabling a comprehensive understanding of consumer behavior and preferences across various retail settings.

Product Clinic

We provide comprehensive product clinics, including car clinics, test kitchens, and UX testing. We allow clients to collect feedback, evaluate performance, and gain beneficial insights for optimizing product features, usability, and user experience.

Our Methods

Focus groups

We facilitate engaging online and offline focus groups for clients, utilizing advanced technology for virtual sessions and providing comfortable spaces for in-person discussions. Our skilled moderation ensures insightful qualitative insights.

In Depth interview

Our expertise extends to facilitating in-depth interviews for clients, encompassing online and offline settings, catering to both B2B and B2C contexts. We ensure a seamless process for gathering qualitative data and deriving valuable insights.

Ethnography

Our expertise lies in facilitating immersive ethnographic research for clients, capturing real-time pictures and videos that provide a visual narrative, enriching the insights and providing a holistic understanding of participants' experiences and environments.

Online community or panel

We excel in facilitating tailored online communities or panels for clients, with meticulous recruitment strategies that ensure active participation of participants aligned with specific criteria for valuable qualitative research initiatives.

Shopnography

With our proficiency in both online and offline shopnographies, we facilitate immersive experiences for clients, enabling a comprehensive understanding of consumer behavior and preferences across various retail settings.

Product Clinic

We provide comprehensive product clinics, including car clinics, test kitchens, and UX testing, allowing clients to gather feedback, evaluate performance, and gain valuable insights for optimizing product features, usability, and user experience.

We are the go-to fieldwork research specialists for all research needs.

We are dedicated to providing all methods to save time and meet your budget.

Face to Face

We can conduct studies in our in-house studio with a one-way mirror with client viewing or source facilities that will meet the research objectives. The client can view the sessions via our online streaming services.

Online

We can conduct studies on a platform which are easy and safe for our participants. GoToMeeting, Zoom, and MS Teams are our preferred partners for interactions.

What Our Clients Say About Us